What Beacons Are, How They’re Used, and Apple’s Success with iBeacon

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Beacon technology keeps being mentioned as innovative and useful for companies, but does the average consumer know what beacon technology is?

Business Insider brings you an in depth report on what beacon technology is, how they work, and why Apple’s iBeacon is currently ahead of the pack.

 

Ben Kaufman is a Content & Community Associate at [L]earned Media.

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